Artificial intelligenceJan 16 2025

Financial services can boost GenAI outcomes by listening to tech amateurs

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Financial services can boost GenAI outcomes by listening to tech amateurs
© (DC_Studio/Envato)‘Our research shows that citizen developers – not engineers or data scientists in IT – are best suited to imagining and delivering new software solutions powered by GenAI.’
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Generative artificial intelligence is a tricky thing. The past two years have been focused on “‘experimentation’ with GenAI, and nowhere in enterprise has this been more prominent than in the financial industries.

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